The CPG Guys

Kroger Precision Marketing with 84.51°’s Nancy Wine

January 22, 2022

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The CPG Guys, Sri & PVSB, are joined by Nancy Winé, VP of Advertising Sales for Kroger Precision Marketing at 84.51°, to discuss the power of first-party data to extend the reach and impact of brand messages.

She also shares more about KPM’s onsite retail media offerings as well as its new Private Marketplace for offsite targeted messaging.

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