Ad Age: Behind Kroger's thriving retail media network

April 27, 2022

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Kroger Precision Marketing's Cara Pratt on how retail media is flipping the funnel and moving beyond promotions as agencies and brand marketers get more involved.

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Ad Age: Behind Kroger's thriving retail media network

Visit our knowledge hub

Understanding consumer shifts from animal-based to plant-based foods in the retail environment

Creating a better search experience with dynamic and personalized sponsored ads

Podcast

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