Articles

Learn more about our data science and analytics with our thoroughly-researched articles.

Performance Marketing Goes Primetime

5 Steps to More Effective Audience Targeting | Bylined Article

The Demise of Third-Party Data | Bylined Article

The Cost of Convenience: Declining Brand Loyalty | Bylined Article

The Impact of Leveraging Contextual and Purchase-Based Data Targeting | Bylined Article

What Are The Benefits Of Blockchain In Retail? 10 Experts Share Their Insights

The Importance of Blending Budgets | Bylined Article

Unlocking the Power of Empathetic Product Design | Bylined Article

Engaging Shoppers Where It Counts | Bylined Article

How to Avoid Misrepresentation of Data | Bylined Article

Advice to a Novice Statistician | Bylined Article

Virtual Reality & Retail | Bylined Article

Can Advertising Really Be Customer First? | Bylined Article

Developing Data Science Knowledge to Power Marketing Technology | Bylined Article

Automated machine learning and the democratization of insights

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