Martech: Retail media moves from the bottom of the funnel to center stage
RMNs are rapidly evolving from their roots in lower-funnel, performance-focused advertising into full-funnel marketing ecosystems. What began as a way to promote sponsored products on a retailer’s digital shelf has grown into a powerful and versatile media channel.
We’re leading a data revolution in the retail business, and we’re looking for partners who are ready for a deeper, more personal approach to customer engagement.
