What are the top 5 most popular Easter basket items?

Retail data science company 84.51° conducted a survey in March 2022 to find out which Easter candies shoppers are keen to add to their baskets this year. Here are the results:

• Chocolate candy (45%)

• Easter themed/limited edition candy (31%)

• Fruit flavored/sugar candies (31%)

• Peeps (22%)

• Gum/Mints (11%)

As for non-candy goods, consumers will be adding toys (22%), books (16%), gift cards (12%) and money (11%) to their Easter baskets.

For other Easter basket inspiration, take a look at our list of the best affordable Amazon Easter gifts that'll only look like you spent a lot of money.

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