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Supermarket Perimeter: Clean label, sustainable foods grow in demand

Food and beverages products that blend nutritional support and environmental benefits are trending. Market researcher GlobalData identified how manufacturers are tapping into the demand through a variety of formats, including plant-based offerings and alternative dairy proteins.

“We are witnessing a shift in our approach to food and health by embracing alternative, sustainable food sources,” said Kiran Raj, practice head of disruptive tech for GlobalData. “The growth in plant-based proteins and nutrient-rich, microencapsulated foods is not just a response to consumer health consciousness but also a significant step toward addressing the global challenges of resource management and dietary sustainability.


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