This week's Fun Friday starts off with examining snacking preferences across generations. Whether it’s crunchy, sweet, healthy or salty, the snacks that shoppers reach for offer a glimpse into the eating habits of different age groups. Retail data science, insights, and media company 84.51° has compiled trends on the snacking preferences of shoppers ages 18 to 34 (Generation Z to younger millennials) compared with those of older shoppers ages 35 to 54 (older millennials to Generation X) and ages 55 to 74 (Generation X to baby boomers).

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