Since the last of the pandemic-era emergency allotments (EAs) expired at the end of March, users of the Supplemental Nutritional Assistance Program (SNAP) have responded with new concerns and different shopping behaviors, according to research from The Kroger Co.'s 84.51° customer analytics arm.

The end of the COVID-related benefits came at a time of still-elevated inflation and ongoing concerns about the state of the national and global economy, which have exacerbated SNAP users’ worries about providing food for themselves and their families. “Of the households that receive SNAP benefits, 62% report that the cancellation of the emergency allotment benefit had a significant impact on their overall household budgets,” said Bridget Allerton, director of commercial insights at 84.51°, during a recent interview with Progressive Grocer.

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