
84.51° consumer research receives industry recognition for survey engagement and quality

84.51° has been awarded the prestigious RISE (Recognizing Innovation in Survey Engagement) award by Dynata, the world’s largest sample panel provider for data and insights. The accolade was presented at the ESOMAR Congress in Amsterdam on Sept. 11, recognizing 84.51°'s outstanding performance in survey engagement.
The RISE Awards honor Dynata's clients who have demonstrated exceptional levels of survey experiences over a 12-month period ending in June. The awards extend recognition in three regions: the Americas, EMEA (Europe, the Middle East, and Africa), and APAC (Asia-Pacific). The awards also recognize excellence in three verticals: market research agencies, corporate organizations, and consulting and investment firms.
The 2023 Dynata RISE Award Winners
Americas
Market research agency: 84.51°, a retail data science, insights and media company
Corporate: Capital One
Consulting and investment: Bain & Company
EMEA
Market research agency: Nepa
Corporate: Klarna
Consulting and investment: KPMG Nunwood
APAC
Market research agency: TRA
Corporate: BIG W
Consulting and investment: Deloitte
84.51°'s award-winning approach to
Ensuring high-quality surveys by adhering to questionnaire standards and best practices
Implementing expertise in retail and consumer spaces to create surveys using everyday consumer language
Focusing on behaviorally-verified consumers to eliminate the need for detailed screening questions
Dynata annually recognizes partners who excel in delivering best-in-class survey experiences for their panelists. "We are truly honored to receive the RISE award, and we would like to express our gratitude to Dynata for recognizing our commitment to delivering high-quality survey experiences. This award is a testament to the hard work and dedication of our team at 84.51°, and we will continue to strive for excellence in consumer research," said Michael McGowan, SVP Commercial Insights & Loyalty for 84.51°.
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