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Bakery & Snacks: Snack to basics: How snackification is redefining convenience

By embracing snackification and leanining into global convenience trends, brands can unlock big opportunities in a market expected to blow past $1 trillion by 2029.

"Our research also show's that more than half (56%) of consumers snack all year round, but colder months, particularly winter, witness the highest snacking behavior (34% of consumers)" reports 84.51.

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